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Around the same time, the official Gmail blog put up a 205-word post explaining the latest update to the Gmail app for Apple devices that run on iOS 7.

The app now fully supports background app refresh, which means your Gmail messages will be pre-fetched and synced so they’re right there when you open the app—no more annoying pauses while you wait for your inbox to refresh.

That’s great! But wait, what’s this:

The Gmail app also now supports sign-in across Google iOS apps, including Maps, Drive, YouTube and Chrome. Sign in to one, and you’ll be signed in to all (this also works for signing out). So you won’t have to type in that 27-character password or retrieve your 2-step verification code every time you navigate to another Google app. You may need to re-login after you update the app, but then you’ll be all set.

That sounds convenient. And it is—but not for you, for Google.

To understand why, you need to look back to the last time Google integrated sign-in across services. That’s a good indicator of what Google has planned for its—and your—future. Read more

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